It all starts Here is set to be an unforgettable day with thought provoking panel sessions, incredible live music, free drinks, a delicious BBQ and much more....
Secure your ticket now and join us for an inspiring celebration of creativity, innovation and community at Here East. Hosted by Here East, Plexal, and LMA, the event will bring together voices from across the creative and tech industries to explore the trends defining the future - from evolving talent pipelines to the accelerating impact of AI.
Visit https://luma.com/yxy32ov5 to grab your FREE ticket.
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Date: Wednesday 3 June 2026
Location: Here East | 14 East Bay Lane, London E15 2GW
Please note: A SXSW London badge is not required to attend this event. All attendees will require a ticket to attend this event and are advised to arrive at Here East at 13:30 as panel sessions will start at 14:00.
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14:00 | Panel | Hosted by Here East
Do Spaces Shape Culture, or Does Culture Shape Spaces?
Exploring how creative communities, networks and environments influence collaboration, experimentation and cultural production across London’s evolving creative landscape. Featuring Georgina Godwin (Moderator), Richard Broom (Jason Bruges Studio), Gus Casely-Hayford (V&A East) and Tamsin Ace (East Bank).
Location: Plexal Centre Stage, Press Centre
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14:00 | Demo | Hosted by Hawk London
Evolving Technology in Film
Experience the DJI Ronin 4D camera system used on Civil War, F1 and Adolescence, alongside live virtual camera demonstrations with film and television experts.
Location: Press Centre Reception
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14:30 | Workshop & Exhibition | Hosted by University of Staffordshire London
Designing Immersive Game Worlds
Explore the creative process behind 3D video game art, discover industry techniques and experience virtual reality showcases featuring student work from University of Staffordshire London.
Location: University of Staffordshire London, Broadcast Centre, via Fabric Factory Reception
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14:45 | Panel | Hosted by Plexal
Tech for Good: Ending Violence Against Women and Girls
A conversation exploring how startups, industry and the public sector are using technology to drive safer communities and create meaningful societal change. Featuring Bruno Sussat (Plexal), Jamie Hodsdon (Waymo), Laura Suggitt (The Meritocracy) and Eleanor Kaye (Augur).
Location: Plexal Centre Stage, Press Centre
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15:30 | Panel | Hosted by Texas House
Come And Make It: The Texas – UK Innovation Exchange
Exploring why Texas and the wider U.S. continue to attract innovative UK businesses looking to scale internationally, alongside lessons learned entering the American market. Featuring Marisa Vickers (Moderator), Kyle Thomas (SAIF Autonomy) and Cogna.
Location: Plexal Centre Stage, Press Centre
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15:30 | Performance & Fireside Conversation | Hosted by Creative Experience Lab London (CELL), jointly led by Loughborough University London and University College London
Performing Innovation: Collaborative Research in Immersive Futures
A live performance demonstration and conversation exploring how collaboration, immersive technologies and community engagement are shaping the future of creative experiences. Featuring Prof Andrew Chitty (CELL), Alexander Whitley (Alexander Whitley Dance Company) and Dr Lora Markova (CELL).
Location: Timber Yard Reception, Broadcast Centre
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16:00 | DJ Set
DJ in the Yard
Music from Liverpool-based DJ & Producer Daisie Anderson.
Location: Music Stage, Here East Yard
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16:15 | Panel | Hosted by Here East
Navigating the AI Wild West
Exploring how AI, virtual production, streaming and emerging technologies are transforming film, television and music. Featuring Georgina Godwin (Moderator), Justin Diener (Synapse), Allan Rankin (Target3D) and Usha Raghavachari (Ford).
Location: Plexal Centre Stage, Press Centre
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16:30 | Networking, Food & Drinks | Hosted by Here East, Plexal and LMA
Free BBQ and Drinks
Network over a free BBQ from From the Ashes and drinks from Crate Brewery.
Location: Here East Yard
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16:30 | Immersive Installation | Hosted by Architecture Social Club
An immersive light and sound installation exploring the intersection of architecture, technology and sensory experience.
Location: Studio 9, Broadcast Centre
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17:30 | Live Music
Briscoe
Austin based country duo Briscoe, bring their acclaimed blend of indie folk, Americana and Southern storytelling to Here East.
Location: Music Stage, Here East Yard
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18:00 onwards | Live Music | Curated by LMA and the best of Austin TX
An exciting lineup of live performances featuring emerging new talent alongside standout artists from Austin, Texas.
Location: Music Stage, Here East Yard
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Visit https://luma.com/yxy32ov5 to grab your FREE ticket to It all starts Here.
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Hosted by Here East, LMA and Plexal.
Supported by Oury Clark and Texas House.
The Music Stage in the Yard
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16:00 | DJ Daisie Anderson
17:30 | Briscoe
18:00 | Max Mercer
18:15 | The Balla
18:30 | Anjenae
18:45 | Vicente Alonso
19:00 | Robbie Bunsell
19:15 | Tafara
19:30 | DISARXY
20:00 | Nagavali
20:30 | Quentin
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Also in the area
Places to eat & drink
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Location
This event is in the Press Centre
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